Legendary Deal Signed Between Capital Group and Philip Morris Sales and Marketing to Lease Legend Business Center

28.05.2012

Jones Lang LaSalle advised on 9,000 sq m leasing agreement

Moscow, 28 May 2012 – Capital Group and Philip Morris Sales and Marketing announce the long-term office lease contract signed to lease office premises in Legend, class A+ business center in downtown Moscow. The deal was sealed in a less than a month – a record timeframe for a deal of this importance, with the help of Jones Lang LaSalle.

The office of Philip Morris Sales and Marketing in Moscow will occupy 9,000 square meters in the business center. This is the second time a leading international tobacco company has become the anchor tenant of a Capital Group facility: back in 1998 the companies signed their first rental agreement in a business center on Tverskaya Street. The new deal promises to become historic for the CRE market and one of the most significant events of 2012.

Besides high-quality office space that can be planned in accordance with the company’s individual needs, the tenant has access to numerous amenities, including restaurants, cafeteria, a fitness center, beauty salon, retail outlets, underground parking, in addition to a full range of services provided by a professional management company and other advantages one would expect from a Class A+ business center. For maximum comfort, the business center is equipped with cutting-edge engineering systems, many of which have been installed for the first time in Russia.

Capital Group’s Head of Commercial Property Petr Isaev noted the importance of the deal for Capital Group: “For us, the deal with Philip Morris Sales and Marketing is legendary. It’s like deja vu of our first-ever office space lease deal. Fourteen years have passed, and once again a  major multinational company has chosen one of our projects. For us, this is confirmation that we are keeping pace with the times, that our tenant relations policy based on mutually beneficial partnership works, and that our development strategy has been very stable over the long term.”

Elizaveta Golysheva, Associate Director, Office Agency Department, Jones Lang LaSalle, Russia and CIS said: “The representative office of Philip Morris International in Russia is one of the most successfully and rapidly growing in the world. To that end for its office in Moscow the company is looking only for the most modern and high quality buildings. While of searching for the new building for its Headquarters “Philip Morris Sales and Marketing” was considering only premium class facilities that are flagships of Moscow modern real-estate market. That is why BC Legend turned out to be perfect fit for the Company.”

The Class A+ Legend Business Center is an 8-story building located in the historic heart of the capital at the intersection of Tsvetnoy and Rozhdestvensky boulevards, having on its platform three residential towers with luxury apartments. This unique architectural design (by  American architectural firm NBBJ) ensures high level of comfort for tenants and provides excellent views from each office. Capital Group received an Urban Award for its Legends of Tsvetnoy project in 2010, and it was ranked among Moscow’s top 30 most outstanding architectural projects of the past 10 years at the Architectural Moscow: Integrated Approach exhibition organized by the International Academy of Architecture. Tenants of the complex are major Russian and multinational companies, such as Dewey & LeBoeuf, GroupM, Badoo and many others.


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