On October 23-24, the AEB GR Academy held the third fundamental course "GR Management: Methods and Technologies of Interaction with Public Authorities".
The event was opened by Philippe Pegorier, Deputy Chairman of the AEB Board, Partner, Kesarev and Olga Silnitskaya, AEB Deputy CEO, GR director.
The intensive two-day session brought together GR professionals looking to deepen the expertise, enhance strategic thinking and gain actionable insights.
The overview of basic GR tools, methodology and crisis management cases was provided by keynote speakers - Yury Panasik, Partner, Kesarev; Rinat Galitdinov, Senior Counsel, Kesarev; Elena Korchagina, Senior Counsel, Kesarev; Ivan Dmitriev, Senior Counsel, Kesarev; Lilia Nazarova, Senior Counsel, Kesarev.
AEB CEO Tadzio Schilling and Philippe Pegorier, Deputy Chairman of the AEB Board, Partner, Kesarev shared their vision on the role of business associations in building a GR strategy.
One of the sessions was dedicated to the dialogue with CEO – Arsen Davidyan, Canpack Russia.
The audience had the opportunity to practice the knowledge they gained about the process of passing legislative initiatives in the Russian Federation and EAEU, the methodology and main tools of GR, crisis management as part of interactive group assignments.