On April 1, the AEB PR & Communications Committee hosted an open committee event titled "Event Communications: From Strategy to Results."

During the event, leading experts in marketing, PR, and communications shared their insights. Discussions covered trends and challenges in the modern event industry, principles of internal team communication, and the role of events in driving client and business growth.

The speakers shared their experience in PR support, presented case studies from their companies, and offered practical recommendations to the participants.

Marina Tatarskaya, Chair of the AEB PR & Communications Committee, moderated the session, delivered a welcoming speech, and together with Philippe Pegorier, Vice Chairman of the AEB Board and Kesarev Partner, concluded the event, thanking the experts for sharing their expertise and valuable insights.