On 12 December 2017 the AEB PR & Communications Committee held its open meeting entitled ”Crisis Communications”.
The programme of the meeting was designed in order to present the crisis communications’ highlights, and to discuss the points of view by Russian and European businesses on the classification of crisis situations.
The speakers placed a special emphasis on the role of PR professionals in management, neutralization and prevention of crisis situations that may have a negative impact on business operations.
The meeting was moderated by Marina Tatarskaya, Deputy Chairperson of the AEB PR & Communications Committee, PR Director, Ferrero Russia.