Green Initiative

In February 2021, the Association of European Businesses (AEB) launched its new project "Green Initiative" aimed at protecting the interests of European business, promoting the best international practices and technologies, and developing cooperation with Russian stakeholders and partners in the field of climate policy and energy efficiency of production.

AEB Green Initiative will focus on the following objectives:

- Ensure a level playing field and best market entry conditions for green economy solutions made in Europe

- Promote ‘green’ brands and solutions of European origin through targeted events, PR activities, and publications

- Produce targeted analytical materials to increase the public awareness on the topic

- Facilitate a constructive dialogue between all parties (European and Russian) engaged in Green Initiative issues and others